Changing the Way People and Business Communicate

This level Vodka digital ad campaign is targeting two major demographics. The first demographic was the twenty one to twenty eight age group.

The second was the lifestyle they lead.

We concentrated on communities involved in the urban nightlife culture. Their tastes, music, language and clothing style were all considered. The plan was to fit Level Vodka into the mix, as the ordered drink of choice, at their favorite nightclubs.