How is Your Online Presence in Today’s Digital World?

by Walt Carvalho

Your online presence is becoming an issue that is now determining your employment opportunities. It is one of the many ways in which things are changing around us. Human Resource personnel are now searching online to discover talent from such places as Linkedin, Razume, VisualCV, Emurse and Xing to name a few.

If you are in the creative field, you better get to posting! Behance.net hosts many individuals who’s work meets their standards. They display accomplishments from Art Directors, Creatives and Designers. Conventional resumes are sometimes overlooked by those looking for Read more

2010
07/23
CATEGORY
creativity
social content
social media
social networking
viral video
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Perception

by Walt Carvalho

I had the opportunity to participate in a wonderful experience last Thursday night. There were eight of us that got together as the inaugural group of the first meeting of Reaching Full Potential.

While being the speaker at our first meeting I decided to touch on a few previous articles, which I had written for the Carvalho Group website. I talked about history and how it relates to these times, I expressed the importance of finding your creative source which I feel lies Read more

2010
07/14
CATEGORY
creativity
social content
social media
social networking
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Don Huntington

People Who Inspire

By Walt Carvalho

While sitting on a tableside chair at an event one evening, I noticed a tall, thin man walk over to the table next to me. He placed his laptop case on the table, looked over at me and said, “hello.”

I immediately reached out to shake his hand and exchange the greeting. There was no shaking of hands. Read more

2010
07/06
CATEGORY
social content
social networking
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Reaching Full Potential

by Walt Carvalho

We started a meet-up group on June 25th, 2010 called “Reaching Full Potential”.

It is a continuation of our website; theCarvalhoGroup.com, where we discuss the impact social media is having in our lives, as well as the potential it provides. There are many social media sites which talk strictly about social media tools. I feel the power of social media lies mainly in strategy and mindset while using the tools. Therefore; many of my articles deal with topics which are more diverse. That is the reason I invite others to join us with their own set of skills and experiences to build a network of opportunity and knowledge. Read more

2010
06/28
CATEGORY
creativity
social content
social media
social networking
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The Power of Positioning

by Walt Carvalho

Graeme McDowell won the 2010 US Open, while wearing Callaway Golf’s latest headwear design. Brand placement is powerful and many times it happens without the viewer even realizing its existence.

It’s quite simple. Callaway Golf decides on an identifier, such as Graeme McDowell, who they pay to wear their apparel and headwear as well as getting his endorsement by him using their equipment. Read more

2010
06/21
CATEGORY
social content
social media
viral video
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Places To Be

by Walt Carvalho

As things evolve so quickly, our daily habits are transforming new technologies and rearranging the potential that each of those technologies hold.

Our increased mobility as social media users have extended way beyond SMS (phone texting). We now leave wall posts and images on facebook as well as tweets from visits to the park. Read more

2010
06/10
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social media
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Hold On To Your Dreams

by Walt Carvalho

Graduation ceremonies seem to all share common traits.

There are a lot of people in the audience that may say that graduation ceremonies almost always take way too long. Well, I guess if you spent three or four hours sitting on a hard seat while staring into the sun on a hot June day you would probably agree.

The other traits, however, is what I would like to talk about here. Read more

2010
06/06
CATEGORY
creativity
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The Television View

by Walt Carvalho

I’ve been noticing some recent movement in television writing and direction. There appears to be a move in the works to minimize the relevance of social media in our lives. Fear has been a guaranteed trigger point for the networks to build strategies around. Producing fear in the viewer is obviously an attention getter before the agenda is delivered, however, with issues such as facebook security questions arising, the tactics have increased. Read more

2010
05/28
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social content
social media
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People Who Inspire

by Walt Carvalho

Excitement usually grows as summer nears.

We’ve been sharing ideas dealing with social media, positive mindsets, creativity and inspiration with you. Now, we are introducing something new on theCarvalhoGroup.com. website leading into the summer.

We are very enthusiastic about our plans to bring some real life stories to you.

It’s about people, who even in rough times, figured out ways to succeed. It’s about thinking in creative ways to become unique. It’s about dreams and following them.

We look forward to sharing these stories with you.

Get Creative. Get Social.

2010
05/23
CATEGORY
creativity
social content
social media
social networking
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Resonance

by Walt Carvalho

Impressions made in the early life of a piece of video content, such as apple’s depiction of the 1984 commercial takeoff, having a girl rush the audience in defiance throwing a hammer at a hypnotic dictatorial speaker within a black and white screen image. The impact left by such depictions has had ongoing effects. Thirty seconds of visual content can last for decades.

A finely crafted video resonates long after it’s initial launch. Read more

2010
05/18
CATEGORY
social media
social networking
videos
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